IG is Where To Be: Using Instagram Stories to Bring Your Business to Life

Posted February 5, 2019 by Alison Wuebbels

It’s 2019. It’s time to take your stagnant social media posts and turn them into a story. An Instagram story. Instagram Stories allow businesses to post pictures, videos and all kinds of app-driven visuals on a 24-hour cycle linked to your account. With more than 300 million active daily users,...

 

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On the Road: My First Global Marketing Meeting

Posted January 15, 2019 by Keith Seiz

What do 50+ agency people from all over the world have in common? Hellacious travel tales, nightmare client stories and thankfully, a shared language, which fortunately is my native tongue. However, once you got past the awkward introductions, expected conversation topics and shared experience of a singular client, I discovered...

 

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A Summer of Summits

Posted September 4, 2018 by Keith Seiz

What did you do for your summer vacation? I used to hate writing those essays in school. Now, I’m kind of excited to write this blog post detailing what the Brightly Creative team has been up to this summer. It was packed to say the least. We had meetings, conferences,...

 

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To “Summit” All Up, Brewing with Honey is the New Black (and Yellow)

Posted May 9, 2018 by Jonathan Galbreath

The year is 2013. Our client, the National Honey Board, had started to field quite a few calls about the use of honey in the brewing industry. We knew it was an emerging market for honey, but we also knew it was a small market at the time.  With a...

 

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New Client: Les vergers Boiron

Posted April 24, 2018 by Jonathan Galbreath

About this time last year, we ran into some folks from Les vergers Boiron at Craft Brewers Conference in Washington D.C. At that time, they were not focusing much on the brewing industry, but were looking for an agency that could bring them into the fold. Little did we know at...

 

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S2G Ventures Gets a Facelift and Content Management System

Posted April 23, 2018 by Jonathan Galbreath

We been working with S2G Ventures for some time now. Recently, we’ve worked on a refreshing their website to make it more responsive and easily updated by their staff – s2gventures.com. Working with content from an existing site and blog material from another blog format can be challenging. Over the...

 

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Mark Boughton, Food Photographer: “Totally Boughsome”

Posted April 13, 2018 by Jonathan Galbreath

Photographers that own there craft, can be “spirited”. Often, being masterful can be confused with ego, and vice versa. Flying to Nashville, Tennessee, on behalf of the National Honey Board for a photoshoot at the tail end of last year landed us at the studio of esteemed Mark Boughton, Food...

 

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Case Study: How to Break a Client into a New Market

Posted January 24, 2018 by Keith Seiz

Client: National Honey Board Breaking into a new market is always a challenge, regardless of the product or service. In 2017, Brightly Creative was tasked with breaking the National Honey Board into the craft spirits market. The goal was to replicate the success we had three years earlier breaking honey...

 

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On the Road: Nashville, Tennessee

Posted January 12, 2018 by Jonathan Galbreath

When: December 12-15, 2017 Why: National Honey Board Photo Shoot I’ve always struggled with getting a handle on Nashville. The city is in such growth and flux that every time I visit I find myself in a new pocket with new things to explore. This was my second trip to...

 

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